Muhammad Sarfraz

To serve in a dynamic organization, offering challenging environment, where my diversified experience and diligence can be utilized to achieve excellence

§ Induction, Training and development of Site Managers, Retailers and forecourt staff for 225 retail stations.
§ To develop/adapt and localize training modules, from Shell Global Retail directives and conduct, implement and evaluate trainings on regular basis in various areas of Retail Management e.g., Train The Trainer, Customer Service, HSSE, Personal Hygiene & House keeping etc.
§ To analyze the training gaps through Training Need Identification and to plan and conduct make up sessions on monthly basis.
§ To conduct trainings on various promotional rollouts as per Marketing Calendar.
§ To guide and coach Site Managers on Train the Trainer (TTT) and to provide Individual counselling/coaching sessions.
§ To liaise with Regional manager & Territory managers and provide assistance regarding training issues in respective regions.


SHELL PAKISTAN LTD . Admin Officer Retail Sales and Operation, Lahore
· Worked as interface between Regional Sales team and Shell Retail Dealers.
· On daily basis, worked on world writer reports (WWR) on JD Edwards to generate sales reports.
· Preparation of budget and monitoring of revenue expenses.
· To maintain petty cash expense accounts of the regional office and ensure timely submission of bills to HO.
· Effective control over the contractual staff and ensure maximum productivity in their work.
· Worked on Franchise agreements and leases.
· Focal point of HSSE-MS implementation in office & to maintain HSSE related record for Retail Staff and submit performance of TM’s against targets to Regional Manager on monthly basis.
· management, product loss management, merchandising, indenting, payments, and documentation
SHELL PAKISTAN LTD.Training Executive
· To conduct one training session for forecourt staff in every month
· Effective management of site wise marketing promotions and implementation of promotional campaigns designed by the company
· Reporting competitor activity and market intelligence to Regional Manager
· Conducting customer surveys for marketing research and promotion development
· Focal point for implementing regional sales promotional activities at the forecourts.
· Responsible for ensuring consistent delivery of retail CVP’s to the customers
· Responsible for training forecourt staff on elements of customer service and up-selling technique

ACADEMIC QUALIFICATIONS
YEAR QUALIFICATION INSTITUTE
2008-2010 MBA Bahauddin Zakriya University Multan
1995 – 1997 B.A ( Ecnomics, Psychology) Govt College Bosan Road Multan
1993 – 1995 F.A (Eco, Pol. Science, Persian)Govt College Bosan Road Multan

I have attend different managerial short courses which are in no 6

I want to get international exprience in Administration dept.