17 year od rich sales and Operations Experience - Looking at furthering my carreer in Petroleum Retailing.

I am looking for a assignment where I would be instrumental in driving petroleum Retailing Project (as in Developing Petroleum Retail Outlets)and managing the same.

Divisional Manager (Deputy General Manager Grade) Retail Marketing - West Bengal & Sikkim – ESSAR OIL LTD

Responsible for the State of West Bengal and Sikkim (based at Kolkata)

Phase 1 (Brand Awareness Building, surveying and building a plat form for Essar Oil)
• Mapping areas to be penetrated through extensive surveys
• Validating the site, interviewing the potential franchisee to ensure parity between Essar’s Vision and the Franchisees’ role in the growth
• Liaison with Senior District Civil authorities


Phase 2 (a) (Carving a path in the bureaucracy and driving all clearances)
• Franchise Goal setting to expedite all NOC ahead of competition
• Reviewing the progress of the above regularly
Phase 2 (b) (Planning and Co-ordination of RO construction activities)
• Moveable asset delivery plan
• Ensuring each RO has a time bound forward path

Phase 3 (RO and Sales Management)
• Supply & Distribution and inventory management
• RO growth history analysis
• Co-ordinating with business partners (e.g. Pepsi and Castrol.)
• Formulating strategies through market feedback and analysis
• Crisis Management – Load control through Margin analysis.
Additional Responsibility
Functioned as the Zonal Head (West Bengal, North East, Jharkand, Bihar and Orissa) - East for the 1st half of 2004-2005.
• Vendor Management
• Determining Market Penetration plan
• Beauracratic Liaisoning
• Manpower planning and recruitment.
• Depot planning
Number of members under my responsibility: 26 heads.

Achievements for the Division

• The First Division in the East Zone to commission a Retail Outlet
• West Bengal has the largest number of Ro’s allotted in the East
• West Bengal, has the largest number of Essar RO’s dispensing fuel in the East
• Currently, the West Bengal and Sikkim division has maximum number retail outlets in advanced stages.

I owe these Achievements to the drive and Motivation of our 21 member team whose productivity is my responsibility for the division.

Total numbers of years with the Essar group is 3 years +.

1992-1993 Post Graduate Diploma in Marketing Management,(IMM) Institute of Modern Management Calcutta Management, Calcutta
1984-1987 Bachelor of Arts, St. Joseph’s College, Bangalore
1971-1984 Indian School Certificate (+2), St. Paul’s School, Darjeeling

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2002 - 2004 Manager, Strategic Alliance– CAIRS (Mumbai)
CAIRS, an Essar group company that owns the brand Fortune (an Online Lottery brand)

Responsible for creating Corporate Alliances nationally
• Heading the Function nationally
• • Selling a Value Proposition and deploying online lottery terminals in various outlets such as BPCL In and Out stores, Shoppers Stop Outlets,
• Promoting a new segment in Retailing through various campaigns.
• Sales Analysis and Strategy Formulation


2000 - 2002 Senior Manager Sales (Pune) – Venture Infotek Global
Venture Infotek, the only non banking organisation that operates digital transactions gateways in India. Web site: http://www.ventureinfotek.com/
Responsible for the Region’s Corporate and Emerging Business through
• Corporate Selling


1999-2000 Sales and Customer Service Manager (Abu Dhabi, UAE) – Oasis Pure Drinking Water Division, NFPC


1997-1999 Regional Head (Franchise) & Sales Manager (Metro, Product Sales) Calcutta- Blue Dart Express Ltd.
Blue Dart Express Ltd, one of India’s foremost express organisations

• Responsible for the start up of Franchisee operations in the Eastern region (a pioneering venture for the express industry in India)

1988-1997 Assistant Manager Sales,(Eastern Region) India Foils Limited
India Foils, an ISO 9000 company and a leader in the packaging and foil industry