Manager Sales & Marketing

To work in a robust environment and achieve a position of responsibility with personal and professional development and to help develop a socially responsible organization warranting a prosperous and distinguished career

June 2007 to date Pakistan State Oil Company Ltd (PSO)
Manager Marketing - Retail Fuels Department
•As second-in-command after the Divisional Manager my responsibilities include first and foremost managing sales and marketing activities at the Lahore Division which is the second largest division of PSO through approximately 300 retail outlets spread across four districts
•To develop the retail network through identification and selection of potential new outlets for maximum market presence
•To upgrade existing facilities
•Forecasting and planning sales of each sales area in line with the division’s objectives to maximize market share
•Keeping close liaison with all Government departments for obtaining necessary approvals for upcoming retail outlets
•Having close association with all the dealers for addressing heir queries and problems
May 2006-June 2007 Pakistan State Oil Company Ltd (PSO)
Business Development Manager (PFC & PCC) Lahore
February 2003-May 2006 Pakistan State Oil Company Ltd (PSO)
Product Manager (PFC & PCC)
•Working as Senior Marketing/Sales Manager, in the newly established Cards Division looking after all the new technology-driven PSO Cards that are the only plastic cards being offered by any OMC in Pakistan
•As a Product Manager major responsibilities include marketing/sales of Fleet & Corporate Cards to Government, Semi-Government/Quasi-Government and Corporate Organizations. I am also responsible for marketing the cards to PSO Cartage Contractors and other private Fleet operators
•The job also entails to act as a Relationship Manger to all the clients who have joined the Cards programme. This includes supervising the operational aspects of the cards as well e.g., Production/Re-issuance of cards, Limit Revisions, Payments & Collections, looking after the POS Terminals and other Forecourt activities at the participating outlets related to Cards
•Achieved sales target of more than 5,500 Fleet & Corporate Card Accounts with more than 60,000 Cards in the market with average monthly sales of Rs: 550 Million
Brand Management Department
February 2002-Feb 2003 Waheed Brothers Pakistan (Pvt) Ltd
Manager Marketing North
February 2000-Feb 2002 International Sovereign Energy Corporation
Manager Corporate Development
Trivalence Mining Corporation
Manager Corporate Development

1996-98 Quaid-e-Azam University, Islamabad
Masters of Science in Economics (Development Policy, International Trade/International Monetary Economics, Monetary Policy)

1993-95 Government College, Lahore (University of Punjab)
Bachelor of Arts (Economics, Political Science, Statistics)

1990-92 Federal Government Degree College for Men, Kharian Cantonment. (F.B.I.S.E)
Faculty of Science (Mathematics, Physics, Chemistry)

Attended a course of instruction titled “Leadership - The Care and Growth Model on March 04, 2005 at PSO

Attended a programme titled “Sales Force Management” organized by Lahore University of Management Sciences (LUMS) from February 14 – 17, 2005

Attended a workshop titled “Sell like a Pro” on December 15, 2004 by TCS

Attended a course on the subject of “General Banking Operations” conducted by The Institute of Bankers in Pakistan