An incisive professional with over 12 years rich experience in Business Operations.

OBJECTIVE: In quest of Senior managerial assignments in Sales / Marketing / Business Development with a growth oriented organization of repute.

March -2008 till date Chellarams Plc, Nigeria, promoted to Profit Centre Head – FMCG

A reputed leading Indian conglomerate based in Nigeria, with manufacturing interests in Bicycles, Plastics and Motorcycles and trading / manufacturing interests in Dairy products, Chemicals, etc. with an annual group turnover of US $ 110 million. Please visit www.chellaramsplc.com

Notable Accomplishments
 Heading the FMCG division of the group viz., (Oldenburger & Real) Milk powder, Butter, Cheese, Powder Milk, Beck’s Beer and Nestle range of products.
 Spearheading the most profitable division of the group.
 Distribution demarcated into Key Account management & normal distribution.
 The first 6 months have already seen a 20% month on month growth (quantitatively).
 Assigned the task of restructuring of the total division in terms of Sales / Marketing policies, Credit distribution, Manpower restructuring / additions, Distributor appointments and expansion, New locations, New product lines etc.
 Responsible for the Profitability and Market Share of the products of the division, hence influencing the purchases based on international price forecasts, local sales prices etc.
 Administered the complete range of European dairy products (Nordmilch eG - Oldenburger) ($ 28 mn), Real Powder milk ($ 10mn), Beck’s Beer (InBev) ($ 8mn), Nestle Food Services division & Nestle Water division ($ 3mn).
 Successfully launched Powder milk and Butter variants repackaged in Nigeria under the ‘Real’ brand name.
 Also importing WMP, VFM, and SMP from various parts of the world.
 Continuous training, development & management of a team of more than 64 professional sales / field executives (4 Expatriate Managers, 5 Nigerian Managers & 45 Nigerian Sales executives based at different locations).

Jun‘03 – Feb’08 Chellarams Plc, Nigeria, as Manager – FMCG
May’02-Jun’03 Wipro Ltd., Ahmedabad as an Area Sales Manager
Jan’00-Apr’02 Pidilite Ind. Ltd., Ahmedabad as an Area Sales Manager
Oct’98-Jan’00 Crompton Greaves Ltd., Jaipur as Engineer-in-Charge
Jun’94-Jan’97 Amtech Electronics Ltd., as a Sales Engineer

ACADEMIC CREDENTIALS

PGDBM (Marketing) FMS-Indian Institute of Rural Management, Jaipur, India 1998

B.E. (Electrical & Electronics) Gogte Institute of Technology, Belgaum, India 1993

MS- Office; Internet from Aptech World Wide, Lagos, Nigeria in 2005