sales and marketing Professional

to join oil and gas industry for a new and challenging role, one which will make best use of my existing skills and experience and also further my personal and professional development.

-developing and implementing strategic business plans and initiatives to drive the company’s growth across all product categories.
-creating, managing and analysing sales performance data, relating to kpis and other indicators relevant to retail store performance.
-managed, trained, coached and developed a Sales Operations Team, with 80 mixed nationalities
-managing 12 multi brand & mono label shops across UAE focusing on 5 important areas of store management – Staff, Sales, Stock, Shop and Accounts.
-achieving GP targets by implementing selling techniques and cost effective procurement process based on ideal Marginal and Mark-Up profits.
-meeting financial objectives through effective seasonal procurement and inventory plans, preparation of annual budget, scheduling of expenditures, analysing variance and initiating corrective actions.
-working closely with the finance manager, accounts department, hr manager, marketing and sales supervisors providing consultative support to departmental planning.
-conducting market research on economic and market trends, simultaneously watching industry price index.
-developed long-term marketing plans, and created strategic marketing framework to maximize budget allocations.
-launched digital marketing campaigns by introducing the company’s first website and utilizing social media as a marketing platform.
-managed brand development, by assessing potential growth based on population estimates, consumer insight, investment requirements, market analysis and projected risks.
-coordinated with advertising agency, publishing and marketing collateral production companies, brand principals and other marketing support groups in establishing a consistent and strong brand image.
-handled business development seeking expansion opportunities, thereby completed through project and contracts Management of store fit out plans.

achievements

-successful process improvement and implementation of new controls that eliminated deficiencies leading to profitable Sales Operations
-established the Company’s wholesale process that has productively gained prominent clientele from hospitality and construction industries
-built strong business ties with merchants though the introduction of new contracts management and buying criteria which obtained better terms and conditions, traveling extensively across europe

graduated with a bachelor's degree in advertising & public relations

social media management
customer service excellence

i have a high-level of confidence, strong focus and proven capability of expanding growth.

my enthusiasm, persistence, and the ability to learn fast have helped me continuously acquire new set of skills.

with a passion for sales generation, strategic marketing, people leadership, procurement and business development, I am efficient in multi-tasking.