| Scope |
The company invites bids for the Supply of Social Media Management Services. The Tenderer shall provide a comprehensive and co-ordinated campaign to build a social media presence on the popular social media outlets used by the company. Social media provides the opportunity to build brand awareness, transmit messages to key audiences and drive web site traffic at very low cost, therefore offering big returns through more leads and prospects which in turn promote sales and revenue. Effective social media marketing takes quality and consistency over time to build interest and a following. The Services shall be awarded with a two (2) year duration on a call-off basis. The Tenderer shall monitor and provide regular reporting on the social media platforms used by the company. The reporting shall be simple yet creative and shall be suitable for both the company senior management and employees alike. |
