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Clare Woodcraft, CEO, Emirates Foundation, said: "Shell Foundation's approach whereby they invest in social enterprises has already proven successful in other parts of the world. We are excited to work together to apply this kind of thinking to our work in the UAE and promote the same approach in the broader Middle East.. Between us we have valuable experience in how best to harness the private sector and the ability to test new ways to deliver real impact." Shell Foundation has adopted a new approach to corporate philanthropy by identifying market failures that underpin development challenges, co-creating social enterprises to solve them, and then taking these partners to scale by providing capacity-building resources, business skills and market linkages. As a result, several of its core partners are now achieving large-scale development outcomes across multiple countries and regions.
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