Dubai: 'E-Trade' Posts 24.7 Percent Growth Since Its LaunchSource: www.export-egypt.com 6/6/2017, Location: Middle East |
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Women account for 55.8 percent of the holders of trading licences issued under the e-Trader scheme, a licence scheme launched by the Dubai Department of Economic Development, DED, for business done over social networks.
Launched in March 2017, the e-Trader scheme, which is open to Emiratis and GCC nationals living in Dubai only, posted a growth of 24.7 percent in May 2017, with a total of 312 licences issued since its inception, according to recent figures released by the DED’s Business Registration and Licensing, BRL The new technology plays a significant role in promoting consumer confidence in shopping for products and services on social networking sites, said Abdul Aziz Bin Hathboor, Director of Customer Relations in BRL. The programme stamps outs many of the typical obstacles met by merchants on a traditional market, he said, adding that a licence guarantees the rights of everyone concerned and defines the legal accountability of the merchant. "The licence not only eliminates obstacles for social media users but also improves accountability and intellectual property protection. It enhances consumer confidence on one hand and on the other, it removes the risk of infringement on a reserved trade name or other intellectual property." |
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